Digital asset management built for brand teams
Traditional DAM platforms are built for enterprise IT teams. BrandKity is built for the people who actually work with brand assets — designers, agencies, and brand managers who need to organize and share brand files without the complexity.
Every brand digital asset, organized in one place
BrandKity covers the full range of brand digital assets your team needs to manage and distribute.
Visual Identity
- Logo files (SVG, PNG, PDF)
- Color palettes with HEX/RGB/CMYK
- Typography systems
- Icon sets
Brand Guidelines
- Usage rules and do/don'ts
- Brand story and values
- Tone of voice guidelines
- Photography style
Marketing Assets
- Social media templates
- Presentation decks
- Print collaterals
- Email signatures
Files & Resources
- Source files (AI, Figma, PSD)
- Brand documentation
- External tool links
- Video assets
BrandKity vs traditional DAM software
Enterprise DAM platforms solve enterprise problems. BrandKity solves the brand sharing problem that most teams actually have.
| Aspect | Traditional DAM | BrandKity |
|---|---|---|
| Who it is for | Large enterprises with dedicated DAM admins | Designers, agencies, and brand teams of any size |
| Setup time | Weeks of onboarding and configuration | Under 5 minutes — no training required |
| Cost | $500–$5,000+/month with annual contracts | Free to start. Paid plans from $9/month |
| Sharing model | Requires recipient login or DAM account | One shareable link — no login required to view |
| Brand focus | General file storage with metadata tagging | Purpose-built for brand assets: colors, fonts, logos, guidelines |
| Updates | Manual version management and re-distribution | Edit once, live everywhere — no re-sending |
Digital asset management questions
What is digital asset management for brands?+
Digital asset management (DAM) for brands means organizing, storing, and distributing brand-specific digital files — logos, colors, fonts, guidelines, templates, and marketing collateral — in a way that keeps them accessible, current, and properly controlled. BrandKity is a brand-focused DAM alternative built specifically for this use case.
How is BrandKity different from traditional DAM software?+
Traditional DAM platforms like Bynder, Brandfolder, and Canto are built for enterprise IT teams managing thousands of files with complex metadata taxonomies. BrandKity is purpose-built for brand teams who need to organize and share brand assets quickly — without weeks of setup, admin training, or enterprise contracts.
Do recipients need an account to access brand assets in BrandKity?+
No. BrandKity Brand Kits are shareable via a single URL. Recipients — clients, partners, vendors, or press — can view and download assets without creating an account. You control access via public links, password protection, or email-restricted access.
What file types can I store in BrandKity?+
BrandKity supports all common brand file formats including SVG, PNG, JPG, PDF, AI, EPS, and more via file upload blocks. You can also embed fonts via Google Fonts or Adobe Fonts URLs, define color systems with HEX/RGB/CMYK values, and link to external resources.
How does BrandKity handle version control for brand assets?+
BrandKity uses a live-link model rather than version history. When you update an asset in your Brand Kit, the change is immediately reflected for everyone with the link. This eliminates the version confusion problem — there is only ever one current version, and it is always the one at the link.
Is BrandKity suitable for enterprise brand teams?+
BrandKity works well for enterprise brand teams that need to distribute brand assets to external stakeholders — agencies, vendors, press, and partners. The Agency plan supports custom domains, unlimited Brand Kits, and team workspaces. For internal enterprise DAM needs with complex rights management, BrandKity is best used alongside existing systems.
How much does BrandKity cost compared to enterprise DAM tools?+
BrandKity is free to start with no credit card required. Paid plans start from $9/month. Enterprise DAM platforms like Bynder and Brandfolder typically cost $500–$5,000+ per month with annual contracts. BrandKity delivers the brand asset sharing functionality most teams actually need at a fraction of the cost.





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